Customer data management for Marketo: flexibly merge duplicate people and companies, find and fix missing fields, standardize titles and campaign values, and edit records Excel-like, each operation previewed on paper first, then kept clean on a schedule.
Migrate to one value
VP, Sales
676 people · segmentation reads one format
Repair the database in bulk, save the processes your team trusts, and run them again on a schedule, so scoring, segmentation, routing, and reporting reflect real people. Insycle also works with other platforms like Salesforce, Intercom, HubSpot, Pipedrive, Zendesk, Mailchimp, and Yext.
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Merge any record type, match by any field, merge more than 3 records together, and see all field values. Contacts and deals are re-assigned from duplicates to master.
Explore Merge Duplicates02
Drag-and-drop fields to find records with missing values, then complete them in bulk instead of chasing them one record at a time.
Explore Data Cleansing03
Multiple variations of each title? VP Sales, Vice President of Sales, Sales Vice President? See all variations and counts and merge/migrate to consistent values.
Explore Format & Standardize04
You need an easy way to edit all the new data. Use a table to inline edit company and contact, one at a time or many together.
Explore Group & Update05
Stage the file first, match incoming rows against people who already exist, and clean values on the way in, so an upload completes records rather than creating another version.
Explore Magical Import06
Bulk operations, templates and recipes, associations, assignment rules, and campaign fields like UTM Campaign, UTM Medium, and UTM Source, handled in bulk across your database.
Explore Bulk OperationsUTM Campaign
Normalized
UTM Medium
Normalized
UTM Source
Normalized
Consolidate inconsistent campaign values so attribution and reporting read one format across your Marketo database.
Standardize campaign dataEvery proven fix saves as a template, and templates can run hourly, daily, weekly, or monthly. They sweep what forms, landing pages, imports, and connected systems keep creating.
Start schedules in Preview mode if you like. The report shows what would change until you trust the process, so cleanup stops being an event and becomes low maintenance.
Every bulk change previews to a report, the whole operation, before Marketo changes. Share it with whoever needs to nod.
Reports remain in the Activity Tracker, and a summary of every operation arrives by email.
Pricing is public and based on records, with unlimited users and unlimited operations.
See pricingSave the processes that work as templates and let them run, so cleanup stops being a project you restart every quarter.
Match by any field, merge more than three records at once, and re-assign related records to the master.
See every value a field actually holds and fix missing or malformed data in bulk.
Consolidate title, industry, phone, and campaign variations into one dependable format.
Upload lists that update and complete existing people instead of duplicating them.
Review and edit person and company data in a spreadsheet-like grid, one record or many.
Save proven fixes as templates and schedule them hourly, daily, weekly, or monthly.
Walk through duplicate merging, field cleanup, standardization, and scheduled templates on live records, then try the same steps on your own Marketo data.
“Thanks to the automations and recipes, we’ve been able to keep our CRM systems clean even after the active deduplication phase was over.”
Alena S. · Growth Operations Manager · Mid-Market
G2 reviewRecognized for data quality
Leader · Most Implementable · Best Estimated ROI · Easiest Setup · Easiest To Do Business With
Free 14-day trial · No credit card required. See duplicate people and companies, missing fields, and title variations on your own records, then review the first operation on paper before anything changes.
Make the cleanup stick
See how teams turn recurring customer-data cleanup into a process that keeps running.
See how teams automate data managementThe eight modules teams use to merge, standardize, import, associate, and update records.
Explore Data Management GlossaryCRM data terms defined in plain language, from deduplication to normalization.
Explore All IntegrationsEvery system Insycle connects to, from CRMs to marketing and support tools.
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HubSpot
Salesforce
Pipedrive
Intercom
Mailchimp
